Stitch Metrics knows that you care about how your personal information is used and shared, and Stitch Metrics takes your privacy seriously. Please read the following to learn more about Stitch Metrics Privacy Policy (“Privacy Policy”). This Privacy Policy also tells you about your rights and choices with respect to your Personal Information, and how you can reach us to update your contact information or get answers to questions you may have about our privacy practices.

By using or accessing the Services in any manner, you acknowledge that you accept the practices and policies outlined in this Privacy Policy, and you hereby consent that Stitch Metrics will collect, use, and share your information in the following ways. Remember that your use of Services is at all times subject to the Terms as set forth at https://stitchmetrics.com/terms, which incorporate this Privacy Policy. Any terms Stitch Metrics uses in this Privacy Policy without defining them have the definitions given to them in the Terms.

This Privacy Policy covers Stitch Metrics’ treatment of personally identifiable information (“Personal Data”) that Stitch Metrics gathers when you are accessing or using Services. Stitch Metrics gathers various types of Personal Information from users of Stitch Metrics, as explained in more detail below, and Stitch Metrics uses this Personal Information internally in connection with Services, including to personalize, provide, and improve your use of Stitch Metrics and your experience of Services, to allow you to set up a user account and profile, to contact you and allow other users to contact you, to fulfill your requests for certain products and services, and to analyze how you use Services. In certain cases, Stitch Metrics may also share some Personal Information with third parties, but only as described below.

As noted in the Terms, Stitch Metrics does not knowingly collect or solicit Personal Data from anyone under the age of 18. If you are under 18, please do not attempt to register for Services or send any Personal Data about yourself to Stitch Metrics. If Stitch Metrics learns that it has collected Personal Data from a child under age 18, Stitch Metrics will delete that information as quickly as possible. If you believe that a child under 18 may have provided Stitch Metrics personal information, please contact Stitch Metrics at [email protected].

Stitch Metrics is constantly trying to improve Services, so it may need to change this Privacy Policy from time to time as well, but Stitch Metrics will alert you to changes by placing a notice on the Website, by sending you an email, and/or by some other means. Please note that if you’ve opted not to receive legal notice emails from Stitch Metrics (or you haven’t provided Stitch Metrics with your email address), those legal notices will still govern your use of Services, and you are still responsible for reading and understanding them. If you use Services after any changes to the Privacy Policy have been posted, that means you agree to all of the changes. Use of information Stitch Metrics collects now is subject to the Privacy Policy in effect at the time such information is collected.

Personal Information is all information that directly or indirectly (i.e. together with other information) may identify an individual. This means that a wide range of data, such as names, contact details, IP addresses, and behavior and choices made online can be personal data.

Data processing is any operation or set of operations performed upon personal data, whether or not by automatic means, such as collection, recording, organization, storage, adaptation or alteration, blocking, erasure or destruction of personal data.

• Registration

If you desire to have access to certain restricted sections of the Site or request to receive marketing materials, you may be required to become a registered user, and to submit the following types of Personal Information to Stitch Metrics: your name, email address, phone number, full user name, password, city, and time zone.

• Customer Support

We may collect information through your communications with our customer support team or other communications that you may send us and their contents.

• Making a Purchase

When you make payments through the Service, you will need to provide Personal Information such as your credit card number and billing address.

• Social Media

In order to allow you to manage your social media ad platforms, we may ask you to provide your username, account ids, social handle, timezones, email address and other information. This data will only be used by Stitch Metrics to provide you with the Service you expect and will not be shared with any third parties.

• Facebook

Stitch Metrics may allow you to connect a Facebook page or profile to your Stitch Metrics account, in which case we will access certain information from Facebook regarding your account. This data will only be used by Stitch Metrics to provide you with the Service you expect and will not be shared with any third parties.

• Other

We may also collect your contact details when you provide them in the context of our customer, vendor, and partner relationships.

• Log Data

When you use our Service, our servers automatically record information that your browser sends whenever you visit a website (“Log Data”). This Log Data may include information such as your IP address, browser type or the domain from which you are visiting, the web-pages you visit, the search terms you use, and any advertisements on which you click.

• Cookies and Similar Technologies

Like many websites, we also use “cookie” technology to collect additional website usage data and to improve the Site and our Service. A cookie is a small data file that we transfer to your computer’s hard disk. A session cookie enables certain features of the Site and our service and is deleted from your computer when you disconnect from or leave the Site. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to the Site. Persistent cookies can be removed by following your web browser help file directions. Most Internet browsers automatically accept cookies. Stitch Metrics may use both session cookies and persistent cookies to better understand how you interact with the Site and our Service, to monitor aggregate usage by our users and web traffic routing on the Site, and to improve the Site and our Service.

We may also automatically record certain information from your device by using various types of technology, including “clear gifs” or “web beacons.” This automatically collected information may include your IP address or other device address or ID, web browser and/or device type, the web pages or sites that you visit just before or just after you use the Service, the pages or other content you view or otherwise interact with on the Service, and the dates and times that you visit, access, or use the Service. We also may use these technologies to collect information regarding your interaction with email messages, such as whether you opened, clicked on, or forwarded a message, to the extent permitted under applicable law.

You can instruct your browser, by editing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. Please note that if you delete, or choose not to accept, cookies from the Service, you may not be able to utilise the features of the Service to their fullest potential.

• Notice Concerning Do Not Track

There is no uniform or consistent standard or definition for responding to, processing, or communicating Do Not Track signals. At this time the Services do not function differently based on a user’s Do Not Track signal. For more information on Do Not Track signals, see All About Do Not Track.

Our Site contains links to other websites. The fact that we link to a website is not an endorsement, authorization or representation of our affiliation with that third party. We do not exercise control over third party websites. These other websites may place their own cookies or other files on your computer, collect data or solicit Personal Information from you. Other sites follow different rules regarding the use or disclosure of the Personal Information you submit to them. We are not responsible for the content, privacy and security practices, and policies of third-party sites or services to which links or access are provided through the Service. We encourage you to read the privacy policies or statements of the other websites you visit.

We may display third-party content on the Service, including third-party advertising. Third-party content may use cookies, web beacons, or other mechanisms for obtaining data in connection with your viewing of the third party content on the Service. Additionally, we may implement third party buttons, such as Facebook “share” buttons, that may function as web beacons even when you do not interact with the button. Information collected through third-party web beacons and buttons is collected directly by these third parties, not by Stitch Metrics. Please consult such third party’s data collection, use, and disclosure policies for more information.

We may use the Personal Information we obtain about you to:

• create and manage your account, provide our Service, process payments, and respond to your inquiries;
• manage account authentication such as two-factor authentication;
• communicate with you to verify your account and for informational and operational purposes, such as account management, customer service, or system maintenance, including by periodically emailing you service-related announcements;
• tailor our Service (e.g., we may use cookies and similar technologies to remember your preferences);
• publish your content, comments or messages on social media platforms;
• provide tailored advertising, for Stitch Metrics services, via Google Ads;
• aggregate your Personal Information for analytical purposes;
• provide customer support;
• operate, evaluate and improve our business (including by developing new products and services; managing our communications; determining the effectiveness of our advertising; analyzing how the Service is being accessed and used; tracking performance of the Service; debugging the Service; facilitating the use of our Service);
• send you marketing communications about products, services, offers, programs and promotions of Stitch Metrics, and affiliated companies;
• ensure the security of our Service;
• manage our customer, service provider and partner relationships;
• enforce our agreements related to our Service and our other legal rights; and
• comply with applicable legal requirements, industry standards and our policies.

If you are located in the European Economic Area, we may process your Personal Information for the above purposes when:

• you have consented to the use of your Personal Information, For example, we may seek to obtain your consent for our uses of cookies or similar technologies, or to send you marketing communications.
• we need your Personal Information to provide you with services and products requested by you, or to respond to your inquiries,
• we have a legal obligation to use your Personal Information, or
• we have a legitimate interest in using your Personal Information. In particular, we have a legitimate interest in using your Personal Information to ensure and improve the safety, security, and performance of our Service, to anonymize Personal Information and carry out data analyses.

We use administrative, technical, and physical safeguards to protect Personal Information, including encryption in transit (TLS), encryption at rest, role-based access with MFA, environment segregation, audit logging and monitoring, regular vulnerability management, and vendor due diligence. We update these measures as standards and threats evolve. (This is an overview; contractual security details are provided in our DPA.)

If a security incident affects your Personal Information, we will investigate, mitigate, and notify affected users and (where required) authorities without undue delay, consistent with applicable laws.

• Account & profile data: kept while your account is active; deleted or de-identified within 24 months of closure unless law requires longer retention.
• Billing & transactional records: 7 years (tax/accounting).
• Service & security logs: up to 12 months.
• Backups: encrypted; rolling retention (e.g., ~35 days).
• Marketing communications: we maintain a suppression record to honor your opt-out indefinitely; related marketing profile data is deleted within 30 days of unsubscribe.

You can request deletion via s[email protected].

Withdraw consent at any time without affecting prior lawful processing. Manage: (i) emails via unsubscribe or [email protected], (ii) cookies via browser settings, (iii) Google API access via your Google Account permissions.

We’ll acknowledge privacy requests within 2 business days and aim to resolve within 30 days. Contact [email protected] (privacy) or [email protected] (account).

We may disclose the Personal Information we collect about you as described below or otherwise disclosed to you at the time the data is collected, including with:

Data Segmentation
We differentiate the source of our data collection. Data collected from public visitors to our website may be used for targeted advertising and analytics. However, data obtained through Google API services on our authenticated platform will not be used for these purposes.

Service Providers
We engage certain trusted third parties to perform functions and provide services to us, including hosting and maintenance, error monitoring, debugging, performance monitoring, billing, customer relationship, database storage and management, and direct marketing campaigns. We may share your Personal Information with these third parties, but only to the extent necessary to perform these functions and provide such services. We also require these third parties to maintain the privacy and security of the Personal Information they process on our behalf.

Compliance with Laws and Law Enforcement
Stitch Metrics cooperates with government and law enforcement officials or private parties to enforce and comply with the law. To the extent permitted under applicable law, we may disclose any information about you to government or law enforcement officials or private parties as we believe is necessary or appropriate to investigate, respond to, and defend against claims, for legal process (including subpoenas), to protect the property and rights of Stitch Metrics or a third party, to protect Stitch Metrics against liability, for the safety of the public or any person, to prevent or stop any illegal, unethical, fraudulent, abusive, or legally actionable activity, to protect the security or integrity of the Service and any equipment used to make the Service available, or to comply with the law.

Business Transfers
Stitch Metrics may sell, transfer or otherwise share some or all of its assets, including Personal Information, in connection with a merger, acquisition, reorganization, sale of assets, or similar transaction, or in the event of insolvency or bankruptcy. You will have the opportunity to opt out of any such transfer if the new entity’s planned processing of your information differs materially from that set forth in this Privacy Policy.

Stitch Metrics’ use and transfer of information received from Google APIs to any other app will adhere to both the Google API Services User Data Policy, including the Limited Use requirements, and the Google Workspace API User Data and Developer Policy.

Data Segmentation: We differentiate the source of our data collection. Data collected from public visitors to our website may be used for targeted advertising and analytics. However, data obtained through Google API services on our authenticated platform will not be used for these purposes and is strictly limited to improving our services to you.

Access Control: You can revoke Stitch Metrics’ access to your Google services data at any time through your Google Account permissions.

Purpose & Consent
We collect your email address to send product-related communications, including product updates, newsletters, and account alerts, based on your opt-in consent.

How to Unsubscribe
You can unsubscribe from our marketing emails at any time by:

• Clicking the ‘unsubscribe’ link in any email we send (a one-click process), or
• Contacting us at [email protected] to request unsubscription or changes to your preferences.

Processing Unsubscribes
We process unsubscribe requests promptly—typically within 2 business days—and you will no longer receive marketing emails. Please note: transactional emails necessary for account functionality will still be sent.

Data Retention Post-Unsubscribe
We retain a suppression record (e.g., hashed email) indefinitely to ensure we don’t email you again. Any associated marketing profile data is deleted within 30 days of your unsubscribe.

User Rights & Preferences
You can also update your email preferences or request data deletion by emailing [email protected]. If you are in certain jurisdictions (e.g., EU or California), you have rights such as access, correction, deletion, and objection—explained in the ‘Your Data Rights’ section of our DPA Page.

In certain jurisdictions you have the right to request access and receive information about the Personal Information we maintain about you, to update and correct inaccuracies in your Personal Information, to restrict or object to the processing of your Personal Information, to have the information blocked, anonymized or deleted, as appropriate, or to exercise your right to data portability to transfer your Personal Information to another company. Those rights may be limited in some circumstances by local law requirements. In addition to the above-mentioned rights, you also have the right to lodge a complaint with a competent supervisory authority subject to applicable law.

Where required by law, we obtain your consent for the processing of certain Personal Information collected by cookies or similar technologies, or used to send you direct marketing communications, or when we carry out other processing activities for which consent may be required. If we rely on consent for the processing of your Personal Information, you have the right to withdraw it at any time and free of charge. When you do so, this will not affect the lawfulness of the processing before your consent withdrawal.

To update your preferences, ask us to remove your information from our mailing lists, delete your account or submit a request to exercise your rights under applicable law, please contact us at [email protected].

Stitch Metrics is responsible for the processing of your Personal Information. If you have any questions or comments regarding this Privacy Policy, or if you would like to exercise your rights to your Personal Information, you may contact us by emailing us at [email protected].